Articles for small business owners

Ideas you can use this week

Plain-English advice on marketing, AI and running a business, written for owners who've been at it a while.

AI Made Simple

Five Everyday Jobs AI Can Take Off Your Plate This Week

Most of the owners we work with have heard plenty about AI and very little about what it can do for them on a Tuesday afternoon. So let's skip the hype and talk about the work you already do. Start with the jobs you put offThe best first uses for AI are the small, repetitive tasks that eat your evenings. None of these require you to become a tech person. 1. Answering the same customer emails you write every week 2. Turning a few notes into a polished social media post 3. Writing product or...

Oct 2, 2026, 1 minute read

Running Your Business

Is Your Google Business Profile Costing You Customers?

When someone nearby searches for what you sell, your Google Business Profile is often the very first thing they see. For a lot of local businesses, it matters more than the website. The quick checkupPull up your own listing and ask yourself these questions. * Are your hours correct, including holidays? * Do you have recent photos of your work, your space and your team? * Have you replied to your reviews, including the old ones? * Does the listing link to the right page on your website? * Is...

Oct 2, 2026, 1 minute read

Running Your Business

Remember Why You Started

Every owner we've worked with over the years had a reason for starting. A craft they loved. A family to provide for. A belief that they could do it better than the place down the street. Then the years add up. Payroll, permits, websites, passwords, social media. Somewhere along the way the reason gets buried under the to-do list. Getting the spark backA big part of our job is taking the stuff that drains you off your plate, so you have room again for the part of the work you love. The goal...

Oct 2, 2026, 1 minute read

Ideas you can use this week

Five Everyday Jobs AI Can Take Off Your Plate This Week

Is Your Google Business Profile Costing You Customers?

Remember Why You Started

Stay a step ahead, in five minutes a read